Danone’s Activia Yoghurts Available in 2 New Flavors in Bulgarian Stores

Business | June 17, 2015, Wednesday // 17:57|  views

Danone is launching two new summer flavors of the Activia yoghurt in Bulgaria – Activia Raspberry and Activia Pineapple.

Raspberry flavor makes a debut in the portfolio of the brand.

The dairy group is challenging consumers to pick their favorite flavor.

Activia invites consumers to vote for the flavor of their summer on the website www.activia.bg or by SMS during an 8-week campaign.

Participants in the poll compete for a weekly award, a modern urban bicycle, and two big awards, trips to Barcelona and Florence.

Raspberry- and pineapple-flavored Activia yoghurt products are already available in Bulgarian stores.

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Tags: Danone, Danone Bulgaria, yoghurt

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