Maxim Behar to be Keynote Speaker at 3 Global PR Forums

Business | September 26, 2013, Thursday // 13:51|  views

Photo by M3 Communications Group

Bulgarian PR expert Maxim Behar will talk about the way the latest trends in social media influence the PR business at three key global events next month.

The first regional European event of the World Communication Forum Davos (WCF Davos) will be hosted in Prague on October 4th and will be the first stop of Behar’s lecture tour.

“Changes and Challenges in the PR industry in today's rapidly changing digital world.” is the focus of the WCF Davos in Prague.

Maxim Behar, Co-Chairman of the Committee of WCF Davos, Chairman of Hill+Knowlton Strategies, Czech Republic, CEO and Chairman of the Board at M3 Communications Group, Bulgaria will be the moderator of a debate on “‘Privacy and Publicity- flexible borderline and merging of the personal and professional ID”.

Behar will debate on openness and transparency against Stuart Bruce, an expert in digital corporate communications and one of the most famous PR bloggers in UK.

Other top PR professionals to attend the forum are Paul Holmes, the PR industry guru worldwide, founder and CEO of the Holmes Report & SABRE awards, Andre Manning, Vice President Corporate Communications of Royal Philips Electronics,  Dr. Leandro Herrero, a psychiatrist by background and creator of the “Viral Change” change management methodology, Ladislav Cervenka, Director of External Relations at UNILEVER Europe.
The second stop of the PR lecture tour will be Paris.

On Ocober 10th Maxim Behar will speak about the challenges ahead of the PR industry and about the newest trends in the client - PR agency relations.

The Bulgarian expert will deliver his speech in front of the directors of the largest PR companies during the annual PR Summit of the “International Communications Consultancy Organisation” (ICCO).

In 2009 Maxim Behar was elected Treasurer and Member of the Executive Committee of ICCO, a position he occupies to this day.

The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations in 28 countries across the globe in Europe, Africa, Asia, the Americas and Australia. Collectively, these associations represent over 1,700 PR firms.

A week later, on October 18th Maxim Behar will speak about the power of the social media at the annual Comfest 2013 in Mumbai, India.

The Communications Festival is organized by Association of Business Communicators of India (ABCI), the only Association in India recognizing and rewarding excellence in Business Communications.

At the last year’s ComFest ABCI awarded Maxim Behar with the “Communicator of the Decade” award and it was the first time ever in the 40 years history of the association that a foreigner won the award.

“I look at my participation in those three prestigious forums as a recognition from the world for the high professional level of the PR business in Bulgaria”, said Maxim Behar.
“To be among the few speakers from Central and Eastern Europe at these events is an honor, but also a big responsibility for me”, added the expert.

“I have a thorough understanding of the PR markets in many countries and believe that Bulgaria’s PR market is well developed, fully competitive, professional and an ethical one”, concluded Maxim Behar.

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Tags: Bulgaria, Maxim Behar, PR, PR market, forums, WCF Davos, Prague, Paris, Mumbai, Comfest


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